Run your
music release in one place.

Plan it. Build the pre-save. Promote it. Track campaign traffic. Capture fans. Learn what worked. Bring it into the next release.

No credit card required · Free plan forever

Built for artists who actually promote their music

A release campaign is more than a link.

Keep the plan, pre-save, promotion, fan capture, and campaign data connected so every release teaches you what to do next.

Smart links Pre-saves Promo gates Artist front pages Ad landing pages Fan emails Analytics Release planning

One release, end to end

From release date to the next release.

Playloudr keeps the campaign moving through the moments that matter — before launch, on release day, and after the traffic arrives.

  1. 4 weeks before
    release
    01

    Create the release

    Set the release date, artwork, and campaign details in one place.

    Pre-save launches

  2. 2 weeks before
    release
    02

    Schedule the rollout

    Organise the content plan, start promotion, and give every post the campaign link it needs.

    Promotion starts

  3. Release day
    03

    Turn the pre-save into the release link

    Fans choose Spotify, Apple Music, YouTube, or another destination from the page they already know.

    The release is live

  4. After release
    04

    Read what happened

    See traffic sources, service choices, fan captures, and tracked conversion experiments in the campaign.

    Know what worked

  5. Next release
    05

    Carry the lesson forward

    Start the next release with evidence from the last one, not a blank page.

    Build with more context

The platform

Everything your release campaign needs in one place.

Smart links, pre-saves, promo gates, artist front pages, and analytics — built for artists who want every click to land somewhere useful.

How it works

Create the campaign. Share the link. Learn what works.

Build a page for your release, reward, artist, or playlist. Share it anywhere. Track what fans do next.

Create a campaign Share one link Learn what works

Campaign analytics

See the campaign clearly.

Every smart link, pre-save, and promo gate reports back. When someone clicks a Meta, TikTok, or Google ad, the landing page becomes part of the campaign — see which platforms fans choose and optimise future campaigns with better data.

app.playloudr.com/analytics
Total visits
18,402
↑ 12% vs last week
Unique visits
11,734
↑ 9% vs last week
Clicks
7,918
↑ 21% vs last week
Engagement
43.0%
↑ 4.2 pts
Smart Link Type Visits Clicks CTR
Rooms with No Doors — North Arcade
/rooms-with-no-doors
Release Published 8,204 3,918 47.8%
Synthwave Focus Mode
/synthwave-focus-mode
Playlist Published 6,142 2,610 42.5%
Nothing Stays Open — Paper Cinema
/nothing-stays-open
Release Published 4,056 1,390 34.3%

Interactive demo — illustrative data, not a customer result.

Why playloudr

More than a link. A launch system.

Stop stitching tools together for every release. Keep the whole campaign — and every fan action — in one connected place.

Stitched together

  • A smart link in one tool
  • A pre-save in another
  • A fan reward somewhere else
  • An artist bio on a third site
  • Analytics scattered everywhere

With playloudr

  • Links, pre-saves, gates and front pages together
  • Campaigns can be reused release after release
  • Artist pages stay connected to releases
  • Fan actions are easy to understand
  • Paid traffic gets cleaner landing pages

Inside the app

This is what running a release looks like.

The planner, the dashboard, and the analytics — real product screens, shown with our fictional demo artist.

Playloudr campaign planner — a release calendar with pre-saves, release days and content scheduled
Plan the rollout. Every release, pre-save and post on one calendar.
Playloudr home dashboard — fans, smart link visits and top performers at a glance
See it working. Fans, visits and your top links the moment you log in.
Playloudr smart link analytics — visits, unique visits, clicks and per-link engagement
Learn what converts. Visits, clicks, services and referrers per link.

Real campaign results

Built and tested on real independent music campaigns.

Playloudr is new, so we are not publishing an external customer case study yet. When a verified case study is ready, this is where we will show the campaign goal, promotion source, spend where appropriate, visits, unique visitors, DSP choices, email captures, pre-saves, conversion rate, experiment result, and what changed afterwards.

No customer performance claim is being made here.

Common questions

Music marketing, in plain English.

Built from the trenches of independent music marketing — running ads, testing links, and watching where campaign visitors actually drop off.

What is a music smart link?

A smart link is a landing page that lets fans choose where they want to listen — Spotify, Apple Music, YouTube Music, Amazon Music, or Deezer. For artists, smart links also make release promotion far easier to track.

How do smart links help music marketing?

They reduce the friction between discovery and listening. Instead of sending every listener to one platform, a smart link lets fans pick the service they already use — so fewer clicks go to waste.

Can I use Playloudr with Meta ads?

Yes. Playloudr is built for campaigns that need fast landing pages, clear calls to action, platform choice, and better tracking after the click — the moment campaign measurement matters.

What should I do if my song has zero listeners?

Start with the release journey. Make sure people have a clear place to listen, your links work well on mobile, your platforms are easy to choose from, and your campaigns are tracked so you know what is working.

Is Playloudr only for Spotify?

No. Not every fan uses Spotify, so Playloudr is built around platform choice — release pages help people listen wherever they already are.

Don't just promote your music. Build the journey from first click to real fan.

Start with a smart link, pre-save, promo gate, or artist front page. Keep the campaign alive long after release day.